2024 Communications & Marketing

Communications & Marketing

IT SUMMIT 2024

The Communications & Marketing team worked their magic, raising $44K in external funding for the 12th Annual IT Summit.

The day started with an insightful morning keynote as Provost and Senior Vice President of Academic Affairs Joe Glover teamed up with Chief Information Officer Barry Brummund for a thought-provoking dialogue on Artificial Intelligence. Throughout the day, the Student Union Grand Ballroom buzzed with energy, featuring a Navigator Expo, Open House sessions, and Birds-of-a-Feather Networking.

In the afternoon, the energy soared with an inspiring keynote from Peter Hughes, Director of Arizona Adaptive Athletics. He captivated the audience with stories from his journey, showcasing the transformative power of adaptive sports.

With 475 IT professionals and 60 inspiring speakers, the event sessions were packed with fresh ideas and innovative discussions. Attendees left energized and ready to bring new technologies and insights to their teams. A standout addition? The Engagement Arcade—a fun, interactive space with games for both solo players and teams.

This year’s IT Summit also featured a follow-up “virtual” day to engage IT professionals remotely. This provided even more content and ensured that those unable to attend in person could still participate and learn. The virtual day welcomed 364 unique attendees via Zoom.

 

475 In-person Attendees

60 Sessions

364 Virtual Attendees

TECH REVEALED PODCAST

Tech Revealed, a podcast hosted by CIO Barry Brummund, became the latest communications channel to bring visibility to the tremendous talent in the CIO Division. Twenty-four podcast episodes were recorded throughout the year and published at regular intervals. Collaboration with the College of Education media staff was new and rewarding as Brummund hosted professionals from a diverse group in the University who are leaders in their area of IT. The podcasts may be heard at any podcast provider or online at it.arizona.edu/tech-revealed.

24 TechRevealed Podcasts

FY24 Metrics

News Stories For The Web

50

Podcasts Produced

24

Emails Sent Via Trellis Marketing Cloud

346

Median Open Rate Of Trellis Emails

50%

Department Newsletters

69

Email Recipients

603K

SERVICES

  • Website Content
  • Writing and Editing
  • Graphic Design
  • Videography/Photography
  • Public Relations
  • Events Management
  • Fundraising/Development
  • Podcasting